Another View on Recession Marketing

Another View on Recession Marketing

Wed, 18 February, 2009
Posted by wendy renner

I thought I would follow up yesterday's post with yet another view on what we can do as marketers, during this very interesting time.

Here is a great article by RainToday.com. "How to Think About the Recession: A Marketer's Guide to Survival in Today's Economy", By Bruce W. Marcus, Contributing Editor. It covers all that we know, but sometimes don't always practice. Brand, have a solid strategy, focus and keep with moving forward. Hope it sparks some inspiration.